Explore your options
Communicating the key attributes and benefits of a brand and selecting the right distribution channels to reach customers is crucial. Our marketing courses have been designed to launch you into a variety of marketing careers. Whether you are interested in brand management, digital marketing, market research, advertising or sales, we have you covered. You'll develop a sound knowledge of marketing practice and how to promote brands both online and offline.
Our expert lecturers will show you how to apply marketing theory to different industry contexts through marketing simulation games and working on projects for real organisations. Our digital marketing courses offer sought after, industry relevant, certifications such as Google and Hubspot Certification. We offer cutting-edge skills in digital marketing including social media marketing, search engine optimisation (SEO), Google AdWords and Google Analytics.
To cap it off, in your final semester of study you get the chance to complete a marketing internship in an organisation and gain real work experience as a stepping stone towards your future career.
Upskill in Digital Marketing
If you are looking to upskill in digital marketing, you can take our specialised Digital Marketing courses in SEO, Social Media Marketing, and you can get Google Certified. These can be completed as part of your programme or by enrolling in a Certificate of Proficiency.
Programmes and study path
| PROGRAMME | LEVEL | DURATION | CAREER OPTIONS | START DATES |
|---|---|---|---|---|
| New Zealand Certificate in Study and Career Preparation (Level 3) | 3 | Full-time for 16 weeks or part-time options available | Entry into further study at certificate or diploma level. | February or July |
| New Zealand Certificate in Study and Career Preparation (Level 4) - Business and Communication | 4 | Full-time for 16 weeks or part-time options available. | Entry into further study toward a career in media, communication, or business. | February or July |
| Bachelor of Business (Marketing) | 7 | Full-time for three years or part-time options available | AdWords specialist, Advertising specialist, Brand manager, Digital marketing executive, Marketing manager, Marketing specialist, Market researcher, SEO specialist, Social media executive | February or July |
| Graduate Diploma in Business (Marketing) | 7 | Full-time for one year or part-time options available | Marketing manager, Marketing consultant, Digital strategist | February or July |
| Postgraduate Certificate in Applied Business | 8 | Full-time for 6 months or part-time for 1-2 years | Pathway into further, higher-level postgraduate study, Gain employment or further your existing career in a wide range of specialised roles | February or July |
| Postgraduate Diploma in Applied Business | 8 | Full-time for 1 year or part-time for 2-3 years | Pathway into further, higher-level postgraduate study, Gain employment or further your existing career in a wide range of specialised roles | February or July |
| Master of Applied Business | 9 | Full-time for 3 semesters (between 13 to 18 months). Part-time options available. | Business analytics manager, Insights & data analytics managers, Head of business intelligence, Digital performance consultant, Digital marketing manager, Digital & search specialist, Human resources advisor, Senior human resources manager, Supply chain manager, Programme manager (supply chain & logistics), Logistics specialist | February, July, and October |
Short courses
| Short courses | Description | |
|---|---|---|
| Google Certified Course (Web-based Advertising and Analytics) | Expert preparation to help you successfully pass Google Analytics and Google Ads certification tests and get practical experience conducting online advertising campaigns for actual businesses that will help launch your... | |
| Search Engine Optimisation Course (SEO) | SEO and SEM still dominate marketing skills. Websites remain critical marketing tools for companies of all sizes, in virtually every industry and in every country, and so marketers with the... | |
| Social Media Marketing Course | This project-based course explores tools, tactics and strategies of Social Media Marketing. Through weekly expert sessions, and blogging, you will examine a variety of social media channels and acquire the... |
